The year 2018 has seen several blogs join the who is who in the Kenyan blogosphere, but in this ecosystem, few blogs dominate. Here we have a list of most popular blogs in the country and the number of page views each blog pulls in. The numbers are so accurate that every blogger should use to gauge their popularity.
- tuko.co.ke
Tuko is currently ranked at position 1.The Genesis Group owned blog leapfrogged Nation and Standard to become Kenya’s most popular blog and currently ranks 1,418 in the entire universe.Tuko’s monthly page views stands at 90 million
- standardmedia.co.ke
At second position is Standardmedia.co.ke which receives a total 87 million page views per month. Standardmedia has maintained its second position for nearly two years but Nation.co.ke sometimes sneaks in.
- nation.co.ke
Nation is owned by Nation Media Group and is one of the oldest blogs in the country. Currently, nation.co.ke receives approximately 83 million page views per month.
- the-star.co.ke
At number 4 is the-star.co.ke which is owned by Radio Africa Group and currently ranks sixth. The star receives a total of 60 million page views per month
- sde.co.ke
sde.co.ke is an extension of The Nairobian,the blog is known for its explosive stories, which mostly feature gossip and drama in homes of politicians ,celebrities and other public figures.sde.co.ke receives a total of 30 million visitors per month
- ghafla.com
Ghafla.com ranks sixth. Owned by Majan,the company has maintained its grip as the number 1 entertainment site in the country for nearly a decade. Even with the entry of Mpasho, Ghafla still remained afloat.
As you know, the more popular a blog is the higher its revenue. Among the blogs listed above, Nation makes the most amount with an estimated monthly revenue in the tune of Ksh 7 million .Tuko, which charges less than Ksh200,000 per month for a single banner, earns Ksh 4.5 million to Ksh6 million.Standardmedia charges Ksh 300,000 to Ksh 500,000 per banner and earns over Ksh4 million per month.
From AdSense,any blog that receives above 50 million page views makes over Ksh 2 million per month.
The top blogs makes money through AdSense,AdSense alternatives ,direct advertisements and sponsored posts.One of the most popular AdSense alternatives is MGID,which is being used by Ghafla.You can join the program through this link and start making money.
All these blogs are not hosted in Kenya because not hosting company in the country has the capacity to host viral sites.One of the hosting companies attracting top blogs is Kinsta.Here is a link to their website,you can see the plans.