I have met job seekers who often ask how much some of the blogs in Kenya pay their employees. The highest paying blogs are not necessarily those owned by major media houses, some of them may be not popular but are in apposition to pay up to Ksh100,000.
There are several factors that determine how much a blog pays editors and other employees. One and major factor is the number of advertisers it pulls in.A blog with direct adverts and sponsored content will obvious pay better than those that solely depend on AdSense. The popularity of a blog is also another factor that contributes to the amount of money a blog pays.
If you’re one searching for employment, here is the amount of money you’d expect to earn from top blogs in Kenya.
| BLOG | SALARY |
| Standardmedia | Ksh60,000-Ksh150,000 |
| Tuko | Ksh 70,000-Ksh 150,000 |
| Ghafla | Ksh40,000-Ksh80,000 |
| Nation | Ksh 50,000-Ksh120,000 |
| Citizen TV | Ksh 40,000 to Ksh120,000 |
| Pulselive | Ksh 40,000-Ksh80,000 |
| Mpasho | Ksh30,000-Ksh70,000 |
| The Star | Ksh 50,000-Ksh120,000 |
| Kenyans | Ksh20,000-Ksh60,000 |
At entry level, editors working for top blogs in Kenya are paid as low as Ksh 30,000 and as high as Ksh 150,000.The leading company is Tuko which pays up to Ksh130, 000,but editors work until mid-night.Standardmedia is another company that pays handsomely and the workload is not as intensive as at Tuko.Pulselive,though not as popular as Tuko and Standardmedia,pays above Ksh 50,000 to most of its editors.Pulselive is associated with Business Insider.
Mpasho,which is dying slowly, also pays above Ksh40,000.
The best place to work so far is Ghafla.The blog’s popularity is soaring. They recently expanded to South Africa and Nigeria.At the moment no blog is gaining momentum more than Ghafla.
